Applies to the US only (Canada, EU, Asia, Oceana, Africa and South America are not included)
Total Number of Wineries in America (9000 wineries)
https://www.sciencedirect.com/science/article/pii/S2212977415000162
https://www.wineinstitute.org/resources/statistics
2017 percentage of Americans who buy wine + spirits online (2% in 2016).
https://www.allvino.com/blogs/news-views-how-tos/online-wine-stores-in-the-us-vs-europe-china
McMillan, R. (2016). 2016 SVB Wine Report. Silicon Valley Bank. Available at: http://www.svb.com/wine-report/
http://academyofwinebusiness.com/wp-content/uploads/2014/07/SMon04_Higgins_Lindsey.pdf
http://academyofwinebusiness.com/wp-content/uploads/2014/07/SMon04_Higgins_Lindsey.pdf
https://assets.kpmg.com/content/dam/kpmg/xx/pdf/2017/01/the-truth-about-online-consumers.pdf
https://www.invespcro.com/blog/the-average-website-conversion-rate-by-industry/
Percentage of US vs. Imported wine + spirits consumed
https://ttb.gov/statistics/17winestats.shtml
https://www.ttb.gov/wine/wine-stats.shtml
http://www.worldstopexports.com/top-wine-importing-countries/
Number of American who travels to wineries for the day or weekend(30 million winery visits annually)
http://wineamerica.org/policy/by-the-numbers
https://www.sciencedirect.com/science/article/pii/S2211973617300399
Number of American who book tables via a mobile APP
https://www.sciencedirect.com/science/article/pii/S2212977414000039
Number of certified Sommeliers in America (149 with 125 men and 24 women)
http://www.courtofmastersommeliers.org/members/#2018
Number of non-certified Sommeliers in America
https://www.mastersommeliers.org/about
Number of Restaurants with Sommeliers in America
https://www.mastersommeliers.org/masters/list
Number of wine bars in America (1739)
https://ttb.gov/foia/xls/frl-wine-producers-and-blenders-pa-to-wy.htm
Number of Weddings at Wineries
https://civicscience.com/millennial-alcohol-trends-2017/
http://www.businessinsider.com/wine-trumps-beer-with-millennials-2016-2?IR=T
Number of millennials who travel to wineries
https://www.sciencedirect.com/science/article/pii/S2211973617300399
Business Insider (2016). Millennials’ new drinking habit is stealing customers from beer companies. (2018). Business Insider. Retrieved 21 January 2018, from http://www.businessinsider.com/wine-trumps-beer-with-millennials-2016-2?IR=T
Court of Master Sommeliers (2018). Members – Court of Master Sommeliers. Court of Master Sommeliers. Retrieved 21 January 2018, from http://www.courtofmastersommeliers.org/members/#2018
Garibaldi, R., Stone, M. J., Wolf, E., & Pozzi, A. (2017). Wine travel in the United States: A profile of wine travellers and wine tours. Tourism Management Perspectives, 23, 53-57.
Garibaldi, R., Stone, M. J., Wolf, E., & Pozzi, A. (2017). Wine travel in the United States: A profile of wine travellers and wine tours. Tourism Management Perspectives, 23, 53-57.
Higgins, L. M., Wolf, M. M., Bitter, R., & Amspacher, W. (2014, June). Click Ship, Sip: Who is the Online Wine Buyer. In Proceedings of 8th International Conference of the Academy of Wine Business Research refereed paper.
IBISWorld. (2016). Wine Bars in the US Market Research. Ibisworld.com. Retrieved 21 January 2018, from https://www.ibisworld.com/industry-trends/specialized-market-research- reports/consumer-goods-services/food-service-drinking-places/wine-bars.html
McMillan, R. (2016). 2016 SVB Wine Report. Silicon Valley Bank. Available at: http://www.svb.com/wine-report/
Allvino (2018).Online Wine Stores in the US vs. Europe & China. (2018). Allvino – Buy Wine Online – The Best Online Wine Deals – (Official Site). Retrieved 21 January 2018, from https://www.allvino.com/blogs/news-views-how-tos/online-wine-stores-in-the-us-vs- europe-china
Thach, L. (2015). A letter by the Regional Editor for North America: Snapshot of the North American wine industry-The Challenges of growth. Wine Economics and Policy, Vol. 4, no. 1, pp.1-2
The Wine Institute. (2018). Statistics. Wineinstitute.org. Retrieved 21 January 2018, from https://www.wineinstitute.org/resources/statistics
TTB (2018). TTB | Wine Statistics. (2018). Ttb.gov. Retrieved 21 January 2018, from https://www.ttb.gov/wine/wine-stats.shtml
Workman, D. (2018). Top Wine Importing Countries. World’s Top Exports. Retrieved 21 January 2018, from http://www.worldstopexports.com/top-wine-importing-countries/
Civic Science (2017). Civicscience.com. Retrieved 21 January 2018, from https://civicscience.com/millennial-alcohol-trends-2017/
TTB (2018).Wine Producers And Blenders. Ttb.gov. Retrieved 21 January 2018, from https://ttb.gov/foia/xls/frl-wine-producers-and-blenders-pa-to-wy.htm
Invespcro (2017). The Average Website Conversion Rate by Industry (updated for 2017). Invespcro.com. Retrieved 21 January 2018, from https://www.invespcro.com/blog/the-average-website- conversion-rate-by-industry/